Primary Logo
The primary logo for use on light backgrounds. Ensures optimal readability and brand recognition.
Light Background:
Dark Background:
Inverted Logo
The inverted (typically light) logo for use on dark or colored backgrounds where the primary logo would have poor visibility.
Light Background:
Dark Background:
Color Palette
Primary Green
Key brand green, vibrant and modern.
Primary Blue
Key brand blue, trustworthy and strong.
Action Blue
Primary call-to-action color for buttons.
Brand Gradient
Signature gradient combining Primary Blue and Primary Green.
Dark Background
Primary dark background for contrast and alternative themes.
Light Background
Standard light background for clean presentation.
Accent Background
Subtle background for cards and sections.
Dark Text
Default text color on light backgrounds.
Light Text
Default text color on dark backgrounds.
Typography
Inter
Inter is a versatile and highly legible sans-serif typeface, chosen for its clarity across all digital and print applications.
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz
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Usage Guidelines
Logo Usage
Our logos are designed for maximum recognition. Use the primary version on light backgrounds and the inverted (light) version on dark or saturated backgrounds.
Clear Space
Maintain sufficient clear space around the logo to ensure readability and prevent it from clashing with other design elements.
Flexible Use and Recommendation
We appreciate your creativity! Feel free to adapt our brand assets to your needs while aiming to maintain key logo recognition.
- Do not distort the logo's proportions.
- While we encourage using official colors, we understand adaptation may sometimes be necessary.
- Avoid adding shadows, outlines, or other effects that could make the logo unrecognizable.
- Use the logo on backgrounds that provide adequate contrast.
Attribution Recommendation:
Please, if possible, attribute the logo or mention our website: tonhydra.com.